At HCL Technologies, one of the world’s leading IT consultancies, I partnered with enterprise clients to deliver large-scale digital transformation programmes. This has given me a deep understanding of how to embed customer-centric thinking into complex, multi-stakeholder environments, balancing strategy, delivery, and technical integration.
 

My focus is on helping organisations align around a unified vision, translating customer needs and business objectives into cohesive journeys that drive engagement, loyalty, and commercial performance. 
 

For early-stage businesses, I provide guidance on which products are viable, where to invest for maximum impact, and how to build operational frameworks that support growth. I help teams move from MVP to market-ready product, ensuring both the customer experience and business model are fit for scale.
 

At UD Trucks, I led the transformation of the global driver platform, digitising inspections, enabling predictive maintenance, and replacing paper-based workflows with a connected, data-driven ecosystem. At Volvo Cars, I helped lead a major digital transformation, modernising legacy systems and unifying service platforms across car inventory and parts management. This positioned us as Volvo’s strategic partner across the Nordic region.

Today, I collaborate with startups, product leaders, and VC partners to bring clarity, direction, and strategic focus, whether designing new propositions, scaling services, or orchestrating transformation across product, technology, and commercial teams. 

I bring a rare blend of creative thinking, enterprise experience, and startup agility to every challenge.